Privacy Policy

We at TechorTrends.com (we, our, and us) respect your privacy and are committed to protecting your data. That’s why this Privacy Policy details how we collect, use, and safeguard the information you share with us. We encourage you to review this policy periodically to stay informed about our privacy practices and understand how we use your data to enhance your experience on TechorTrends.

By using our platform, you consent to the collection and use of your data as described in this Policy. This Policy also covers the information we may collect through content we make available on third-party sites or platforms.

Please note that while limited use of our website is available before registration, you must accept our Terms of Use, which incorporate this Privacy Policy, before providing us with any personally identifiable information such as your name, email address, or phone number.

We are dedicated to upholding the privacy rights of our users and subscribers, and this Privacy Policy Statement adheres to the requirements of both the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). Separate sections later in this Policy explain how we comply with each regulation’s specific requirements and protect your data accordingly.

General Data Protection Regulation Act.

In processing the personal data of individuals residing in the European Union and the European Economic Area, we adhere strictly to the terms of the GDPR. We maintain complete transparency in our data collection and usage practices, making this policy readily available to you for your understanding. When collecting and utilizing your personal information, we will always behave transparently and legally. You have the right to access, rectify, erase, limit, and object to the processing of your data.

Legal Basis for Processing:

We process your personal data using three distinct legal bases:

Legitimate Interest: We may process your basic website interaction data and technical data (e.g., IP address, browsing activity) to improve our website and provide you with a better user experience. This interest is always carefully balanced against your privacy rights.

Consent: We will only use your email address for marketing purposes if you give us your explicit permission through signup forms or opt-in mechanisms. You can easily unsubscribe at any time by clicking the unsubscribe link at the bottom of each email.

Contractual Necessity: If you choose to register as a subscriber, we may process your account information such as username and password to fulfill our contractual obligations and provide you with access to relevant content or services.

Your GDPR Rights:

Under the GDPR, you have the following rights regarding your personal information:

  • Right of Access: You have the right to access and review the personal information we hold about you.
  • Right to Rectification: You have the right to request that any inaccurate or incomplete personal data be corrected.
  • Right to Erasure: You have the right to request the deletion of your personal data in certain circumstances (e.g., if it is no longer necessary for the purposes for which it was collected or if you withdraw your consent). Note that this right may not apply in all situations, such as when the data is required for legal purposes.
  • Right to Restriction of Processing: You have the right to request that we limit the processing of your personal data in certain circumstances (e.g. if you contest the accuracy of the data or object to its processing).
  • Right to Object: You have the right to object to the processing of your personal data in certain circumstances (e.g., if we are processing your data based on our legitimate interests and these interests override your privacy rights).
  • Right to Data Portability: You have the right to receive your personal data in a portable format, which allows you to easily transfer it to another controller.

To exercise any of your GDPR rights, please contact us through our contact form or email address provided in the Contact section below. We will promptly respond to your request and assist you in exercising your rights under the GDPR.

Data Retention

At TechorTrends.com, we understand the importance of protecting your personal data and believe in transparent data retention practices. We retain your personal information for no longer than necessary to fulfill the purposes for which it was collected, in accordance with the GDPR and other applicable data privacy regulations. Here’s an overview of our retention periods for specific data types:

Basic Contact Information:

  • Names and email addresses: Retained for a maximum of 5 years after your last interaction with us (e.g., website visit, email engagement). This allows us to stay in touch and provide relevant updates when appropriate.
  • Phone numbers: Retained only for the duration of any necessary communication unless you provide explicit consent for longer retention.

Website Usage Data:

Website session data (IP address, browsing activity): Retained for website analytics and performance improvement purposes. We anonymize this data after a period for further statistical analysis.

Cookies and similar technologies: Retention periods vary depending on the specific cookie function. Essential cookies necessary for website functionality are retained for the duration of your browsing session. Analytical and marketing cookies are only retained for as long as you consent to their use through our cookie banner. You can manage your cookie preferences at any time through our cookie settings.

Account Information (for registered users)

  • Username and password: Retained for as long as your account remains active. You can delete your account at any time through your account settings, which will result in the deletion of your associated data within a reasonable timeframe.
  • Comments and forum posts: Retained for as long as the content remains publicly accessible on our platform unless you request their removal. Upon your request, we will promptly remove your comments and associated personal information.

Marketing Data

Email marketing lists: We retain your email address and consent information for as long as you remain subscribed to our marketing communications. You can unsubscribe at any time by clicking the unsubscribe link at the bottom of each email.

Please note:

These are general retention periods and may be subject to change based on unforeseen circumstances or new legal requirements. We will update this section accordingly if any significant changes occur.

If you have any specific questions or concerns about your data retention, please contact us through our contact form or email address at contact@techortrends.com. We are committed to transparency and will be happy to provide further information or address your concerns promptly.

Remember, you have the right to access, rectify, erase, and restrict the processing of your personal data under the GDPR. You can exercise these rights by contacting us through the provided methods.

California Consumer Privacy Act (“CCPA”)

California law allows visitors who are residents of California to request a list of third parties to whom we have disclosed personal information (as defined under California law) for the direct marketing purposes of such third parties. 

Here you are limited to one request per 12 months. Confirm your request with the fact that you are a California resident and provide your current California address for our response. You may submit this request by email to contact@techortrends.com.

If you are a consumer, as defined in the California Consumer Privacy Act (“CCPA”), you have the right to request that we disclose the categories of personal information we collect from you, the categories of sources from whom such information has been obtained. is collected, the business or business purpose for which your information is collected, the categories of third parties with whom your personal information is shared, and the specific pieces of personal information that are collected about you.

To exercise your right to this disclosure and request these details about the personal information we collect, you may make this request by contacting us at contact@techortrends.com.

You also have the right under the CCPA to request that your personal information not be sold and to request disclosure of your personal information that has been sold by a business. We do not sell your personal information except as described in this Privacy Policy and have not sold any consumer personal information in the past 12 months, however, our advertisers reserve the right to do so. Therefore, due to our commitment to data transparency and privacy, we still make it possible for you to enter your preference for opting out of the sale of your personal information, and you can do so at this link.

In addition, you have the right to request that we delete the personal information we collect from you. To request that your information be removed, you may request it by contacting us at contact@techortrends.com.

In this process, you will have to prove your identity and all this is for your personal safety. We have the right to retain information under certain circumstances, even in the event of a request to remove the information.

You have the right not to be discriminated against for exercising your rights under the CCPA, and we do not discriminate against consumers based on the exercise of any of these rights.

California Consumer Privacy Act (“CCPA”)

Transparency and Control over Cookies:

While some cookies are necessary for our website to function properly, we also use additional cookies for analytics and advertising purposes. We understand your right to control your data and are committed to transparency in how we use cookies.

Detailed cookie information: Right here, within this policy, you’ll find a comprehensive list of all cookies used on this website. Each entry includes the cookie name, its purpose, how long it persists on your device, and any data-sharing practices involved. This transparency allows you to make informed decisions about accepting or rejecting each cookie category.

Granular control: We don’t believe in one-size-fits-all solutions. You can manage your cookie preferences through our cookie banner or dedicated settings page, choosing to enable or disable individual cookie categories based on your preferences. This empowers you to personalize your data experience on our website.

Easy opt-out options: Changing your mind is always welcome. You can revisit our cookie banner or settings page at any time to adjust your preferences. We make it simple and accessible for you to control your data.

Remember, your data is your own, and we respect your right to choose how it’s used here. By providing detailed information, granular control options, and easy opt-out mechanisms, we strive to be transparent and respectful of your privacy.

Children’s Online Privacy Protection Act

When it comes to the collection of personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

Third Party Advertising

We allow third-party companies to serve ads and/or collect certain anonymous information when you visit our website. These companies may use non-personally identifiable information (e.g., click stream information, browser type, time and date, a subject of advertisements clicked or scrolled over) during your visits to this and other Web sites in order to provide advertisements about goods and services likely to be of greater interest to you. These companies typically use a cookie or third-party web beacon to collect this information.


Some of our advertising partners may use cookies and web beacons on our site. Our advertising partners include

Amazon
Commission Junction
Awin
Impact

www.techortrends.com has no access to or control over these cookies that are used by third-party advertisers. You should consult the respective privacy policies of these third-party ad servers for more detailed information on their practices as well as for instructions about how to opt out of certain practices. TechorTrends’s privacy policy does not apply to, and we cannot control the activities of, such other advertisers or websites.

If you wish to disable cookies, you may do so through your individual browser options. More detailed information about cookie management with specific web browsers can be found at the browsers’ respective websites.

Third-party disclosure

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when it’s release is appropriate to comply with the law, enforce our site policies, or protect our or others’ rights, property, or safety.

However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

Third-party links

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Social Media

When you “like” or “follow” us on social media sites such as Facebook, Twitter, Pinterest, Instagram, Reddit, or LinkedIn, we collect certain information from you, including your name, e-mail address, and any comments or comments you make that are relevant to us. Contains content, including photos. or video. We also collect your information if you sign up for any of our promotions or submit information to be used through social media sites.

We use this data to communicate with you under legal obligations, to provide customer service, to verify your information, to provide advertising or marketing services, to troubleshoot.

Sometimes we also use the data collected in this category to provide information about the products and services offered by us or TechorTrends.com business partners.

Acceptance of Terms

Through the use of this website, you are hereby accepting the terms and conditions stipulated in the aforementioned Privacy Policy agreement. If you are not in agreement with our terms and conditions, then you should refrain from further use of our sites. In addition, your continued use of our website following the posting of any updates or changes to our terms and conditions shall mean that you are in agreement and acceptance of such changes.

Changes To This Privacy Policy

TechorTrends.com has the discretion to update this privacy policy at any time. When we do, we will post a notification on the main page of our Site. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Contact

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us.

Last Updated: February 25, 2024

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